"I'm not buying it."

Everyone --

Check out this amazing campaign being run by Traffick911.

Here is an excerpt:

"This coming Sunday, Arlington, Texas, will host the Pittsburgh Steelers and Green Bay Packers for Super Bowl XLV—and some 150,000 out-of-state visitors and nearly 500,000 fans from other Texas towns are expected to pour into the Dallas-Fort Worth (DFW) area. Tragically, the city lucky enough to host the event will also witness an alarming spike in child sex trafficking over game week...

DFW-based Traffick911, the Rebecca Project and other advocacy groups are leading comprehensive efforts to protect children during Super Bowl week with their I’m Not Buying It campaign. Endorsed by well-known local stars including Dallas Cowboy Jay Ratliff, the campaign has organized an online petition to get the Super Bowl Host Committee and National Football League to sign-on to the effort to protect girls from being sex trafficked."

Sex trafficking is alive and well in America; it's good to see a powerful call to action taking advantage of the high-profile nature of the Super Bowl.